Tuesday, January 1, 2013

Stock Market Trading "Apple Computers" Sells Off After Hours Profit Margin Worries SEC Filing Pt 2

Stock Market Trading "Apple Computers" Sells Off After Hours Profit Margin Worries SEC Filing Pt 2 Tube. Duration : 3.92 Mins.


www.StockMarketFunding.com AAPL Apple sinks on gross margin comments in 10-K; sees Q1 gross margin at 36% vs. 37.5% consensus. From 10-K filing "The Company expects its gross margin percentage to decrease in future periods compared to levels achieved during 2010 and anticipates gross margin levels of about 36% in the first quarter of 2011. This expected decline is largely due to a higher mix of new and innovative products that have higher cost structures and deliver greater value to customers, and expected and potential future component cost and other cost increases.": Consensus calls for 37.5%, up from 36.9% in Q4.) Apple Computer expects lower gross margins for 2011. Stock Market Trading "Apple Computers" Sells Off After Hours on Margin Worries on SEC Filing. The Company designs, manufactures, and markets a range of personal computers, mobile communication and media devices, and portable digital music players, and sells a variety of related software, services, peripherals, networking solutions, and third-party digital content and applications. The Company's products and services include Mac computers, iPhone, iPad, iPod, Apple TV, Xserve, a portfolio of consumer and professional software applications, the Mac OS X and iOS operating systems, third-party digital content and applications through the iTunes Store, and a variety of accessory, service and support offerings. The Company sells its products worldwide through its retail stores, online stores, and direct sales ...

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